Contextual Signals
Score page meaning, sentiment, and surrounding content before a bid is placed, and keep that reasoning attached to the placement it came from.
Contextual advertising
Read the moment, not just the audience list.
qelvonixsolution puts planning, contextual signals, creative, pacing, and measurement in one workspace — so a media team can launch across display, online video, streaming, native, and in-app inventory without losing sight of what the campaign is actually doing.
Capabilities
The decisions behind a campaign, kept together
Briefs, bids, audiences, creative, delivery, and reporting sit in the same account. A question about performance can be answered without stitching three tools together.
Campaign Control
One campaign record carries the brief, the flight, and the pacing rules, so a change reaches every channel instead of one spreadsheet per market.
Audience Layer
Combine first-party segments, modelled audiences, and contextual cohorts, then activate them with the consent state attached.
Creative Studio
Hold assets in a shared library, reuse templates across formats, and rotate variants while the campaign is still delivering.
Inventory & Serving
Deliver to web, in-app, video, and streaming placements with frequency caps, dayparting, and the pacing rules the plan calls for.
Attribution
Read multi-touch attribution, view-through outcomes, and incrementality beside the delivery numbers that produced them.
Brand Safety
Set content categories and blocklists, then decide placement by placement where a creative is allowed to appear.
Traffic Quality
Filter before and after the bid against recognised invalid-traffic guidance, and score supply as it arrives.
Orchestration
One plan, carried across every surface it earns
Open a brief out to streaming, online video, display, native, and in-app supply. One budget and one set of pacing rules keep spend where it is working, and a single channel can pause without the rest of the plan coming apart.
- One brief carried across channels
- Frequency caps that hold across placements
- Budget moved without rebuilding the campaign
Measurement
Find the part of the plan that moved the business
Join delivery data to the conversion events that matter, compare creative variants against each other, and read the incremental effect of a placement instead of crediting whichever click happened to come last.
- Multi-touch attribution models
- View-through and assisted conversion reporting
- Incrementality experiments built in
In practice
Three teams, one workspace
Written as usage scenarios rather than testimonials, because the value shows up in the work rather than in a quote.
“An in-house media team stops rebuilding the same plan in three tools. Planning, delivery, and reporting read from the same numbers, so the weekly review becomes a conversation instead of a reconciliation exercise.”
In-house media team
Consumer brand
“An agency keeps every client account in one workspace, with access separated per client while the planning and reporting layer stays consistent across the whole book of business.”
Agency operations
Independent agency
“A publisher can see where inventory clears, which demand it attracts, and how floor prices change both — in terms that are straightforward to take to stakeholders.”
Publisher yield team
Media owner
Cross-channelDisplay, video, streaming, native, in-app
ContextualPage-level signals scored before the bid
First-party dataBuilt for privacy-safe activation
Real-timeDelivery insight while campaigns run
Put the next campaign on one platform
Open a workspace, connect your audiences, and launch a first line item in minutes.